Etihad Airways has presented a new inflight safety video filmed at Louvre Abu Dhabi with Etihad’s very own cabin crew.
Most notable is the airline’s decision to include specific instructions on the need to remove a hygiene face mask before putting on an oxygen face mask in the event of a decompression.
“Our safety video needed a refresh including the safety messaging requirements due to Covid,” – said Etihad’s executive director of guest experience brand and marketing, Terry Daly.
“This new video goes beyond its main purpose of educating guests about essential safety information, it also reflects our brand and personality, while leveraging the very best of our beautiful home, Abu Dhabi,” Daly added.
The video includes new signature sound collection which is used across the airline for a variety of touch points. The airline says the music is an “eclectic mix of Emirati and international instrumentation and arrangements, played by musicians from the UAE and around the world.”